The two-part kit that turns Claude into a content collaborator who knows your business cold. Voice loaded once. Every output on-brand from then on.
Get instant access — $27You opened Claude or ChatGPT to write a caption. By the third sentence you're frustrated. The output sounds like generic coach-speak. Words you'd never use. Punctuation that doesn't match your brand. Energy that's not yours.
You spend ten minutes editing the AI's output to sound like you. By the time you're done, you could have written it yourself.
The fix isn't a better prompt. It's a Project. Claude's Project Instructions field holds permanent context that every chat inside the Project pulls from automatically. Once your business voice is loaded there, you stop re-explaining yourself. Every caption, every script, every email sounds like you wrote it.
But most people don't know this exists. And of those who do, most paste in two sentences about their brand and call it done. The output stays generic because the input was generic.
The kit fixes that. Worksheet first to capture your voice with the specificity Claude needs. Cheat sheet to load it correctly into your Project. About 90 minutes total.
A 15-page two-part kit:
You use AI to write content. You're frustrated with the generic outputs. You want AI that sounds like you, not like AI. This works whether you're a coach, creator, consultant, or small business owner. Solo or with a team.
If you don't use AI for content yet, this isn't for you. You need to be using Claude or ChatGPT for at least a few weeks first so you know what generic AI output feels like. If you're committed to staying on ChatGPT, the cheat sheet is Claude-specific. The worksheet still works (paste it into ChatGPT's Custom GPT instructions or your saved memory).
One Claude Project named after your business with your full voice loaded into the Project Instructions. From that point forward, every chat inside that Project pulls your voice automatically. No more re-explaining your business every time you want a caption. The first time you ask Claude for a caption inside the loaded Project and it sounds exactly like you, you'll get the value of this kit back in one session.
Projects are a paid Claude feature. You'll need a paid Claude account to use Projects. The worksheet itself is free-tier compatible if you paste it into a regular conversation, but you lose the persistent memory benefit.
The worksheet is portable. Fill it out, then paste the relevant sections into your Custom GPT's instructions. The cheat sheet's mechanics will be different but the voice work translates directly.
Worksheet takes 60 to 75 minutes if you go deep. Cheat sheet takes 20 to 30 minutes. Block 90 minutes total.
Yes. The structure is universal. Coaches, e-commerce brands, agencies, B2B service businesses, creators. The structure works the same way for all of them.